Invisible Authentication Factors For Use in mCommerce

Spending money should be two things: easy and secure. The more friction that exists between a customer and the end of her transaction, the more reasons she has to look for another solution to her problem, or to reconsider purchasing all together. At the same time, as easy as payment or financial transfer should be, anything that goes beyond simple cash transactions needs to be protected enough that the risk of carrying a convenient purchase method doesn’t outweigh the benefits of easy buying. This is the delicate balance that mobile commerce needs to maintain, in a world where proximity payment via credit card is practically a bodily function.

To this end ValidSoft, a wholly owned subsidiary of ElephantTalk Communications, has announced the release of Zero Latency Correlation (ZLC) as an addition to its VALid telecommunications security suite. A real-time cloud-based solution for fraud detection and false positive reduction in smartphone wallet applications, ZLC uses it’s “always on” proximity awareness and the measurement of a variety of invisible authentication factors to reduce the latency associated with verification during transactions.

The monitoring of invisible authentication factors is key to increasing security without adding any friction on the user end of the transaction. These can be simple location based factors, or more advanced ones like ZLC’s proximity correlation or the biometric factors allowed by smartphone motion core sensors that monitor the device-holder’s walking gait.

“ValidSoft’s cloud-based Zero Latency Correlation™ service provides a new dimension to our existing proximity correlation solutions. It is the first Wallet/App based plug-in capable of providing a real-time solution to authorization engines requiring exacting performance in terms of response times, for domestic as well as cross-border transactions,” said ValidSoft CEO Pat Carroll. “ZLC will also provide additional functionality in the requirement of securing communication channels between banks and their customers and is constructed in accordance with our “Privacy by Design” principles.”