While cloud technology plays myriad roles in the modern mobile-integrated world, it’s the the increasing popularity of service-model identity solutions that made it a key feature of the mobile ID landscape. Identity-as-a-Service (IDaaS) technologies are powerful, versatile, and highly scalable. Characterized by their device-agnostic nature, IDaaS solutions manage credentials and user data on a remote server rather than on a device. This means a user needs only to enroll one time to be able to access their bank, remote workplace, or personal online accounts from any smart device or laptop.
A major catalyst in the rise of cloud-based identity technologies has been the cultural shift toward frictionless user experiences, which have been enabled through biometric software and artificial intelligence. Face, voice, and behavioral biometrics in particular can be deployed in the centralized model, wherein the biometric templates or behavioral profiles are stored remotely. This allows for a versatile user experience — allowing a banking customer to feel secure whether she’s banking on her desktop or smartphone, and providing assurance for employees utilizing shared workstations and exploring remote work opportunities.
Recent innovations in ID verification, digital onboarding, behavioral biometrics, machine learning, and liveness detection technologies have made cloud-based identity solutions viable for enterprise, government, and civil identity use cases. With cloud-based identity, the true potential of mobility is unlocked, allowing users to have secure, convenient, and custom tailored experiences no matter what device they’re using.
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