Boku has teamed up with a trio of French mobile network operators in France to launch a new identity verification solution in the country. The Digital Identity Proofing solution was built to prevent fraud, and does so by cross-referencing account information with device information to make sure they match.
In that regard, the platform utilizes a Phone Number Verification (Authentication) tool that checks the mobile number of the device being used to create or access an account. If that number does not correspond to the number associated with that account, it could point to the presence of a fraudster trying to exploit someone else’s personal information. The Number Verification system is realized through a device’s built-in connection to a mobile network.
The Identity Proofing feature is being rolled out in collaboration with SFR, Orange, and Bouygues Telecom. It is robust enough to notice when a SIM card has been swapped, or if a number has been altered or reassigned through other means. The various partners are hoping that the solution will reduce account takeovers and lower the rates of other forms of fraud.
“Boku has already built the most comprehensive network of direct mobile operator connections for identity and extending our capabilities into France is a major milestone as we continue to expand globally,” said Boku Identity GM Stuart Neal.
“As an ISP we have the means to provide extra protection to our customers’ personal information as they use digital services online,” added Bouygues Telecom Head of Value Design Richard Croft. “This partnership is key in ensuring the rapid deployment of a service portfolio where privacy-by-design is a core value.”
Boku is best known as a mobile payments specialist, though the company bolstered its mobile authentication portfolio with the $112 million acquisition of Danal in 2018. Phone verification is becoming an increasingly popular fraud prevention measure, with IPification partnering with Swisscom and launching service in the UK in the past few months.