Zwipe has found another distribution partner for its biometric payment card solution. Middle East Payment Services, or “MEPS”, has signed on to offer the solutions through the Middle East and North Africa region.
With a client roster of 27 financial institutions, MEPS is a principal issuer and acquirer of payment cards serving Iraq, Jordan, and Palestine. Now, thanks to its agreement with Zwipe, the company will offer Zwipe Pay ONE biometric payment cards to customers in these regions, with engagements to begin this quarter.
The development is a win for Zwipe’s Ramzi Saboury, who was appointed as the company’s General Manager for the Middle East and North Africa in April of this year. In a statement, Saboury called MEPS “one of the pioneers in delivering innovative payment solutions in the MENA region,” adding that the collaboration between the two companies “will further strengthen our footprints in the MENA region and accelerate the deployment of Zwipe Pay ONE in one of the world’s most dynamic markets for digital payments.”
For MEPS’ part, CEO Ali Abdel Jabbar lauded Zwipe’s technology. “The disruptive Zwipe Pay ONE platform based on ‘single silicon’ design will help us to uplift our end-to-end payments offering to our bank clients in the region,” he said. “Zwipe Pay ONE is recognized as the most advanced (Gen3) biometric payment technology and complements MEPS’ innovative card portfolio.”
The partnership represents that latest step in an overarching effort on Zwipe’s part to build a partner ecosystem for its Zwipe Pay ONE solution as interest in biometric payment cards continues to intensify. Last month, Zwipe announced a partnership with FSS, a global provider of card issuance solutions; and the company revealed that Taiwan’s Beautiful Card Corporation was building a biometric card solution based on Zwipe Pay ONE, to name a couple of other recent developments.