• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Our Services
  • Contact Us
  • Newsletter
  • Top Nav Social Icons

Mobile ID World

Mobile ID World

Identification Revolution

  • Mobile ID
    • What Is Mobile ID?
    • Identity Associations
    • Premier Partners
    • FAQ
  • News
  • Solutions
    • Behavioral
    • Facial Recognition
    • Fingerprint Biometrics
    • Iris Biometrics
    • Second Factor
    • Smart Cards
    • Smartphones
    • Vital
    • Voice
    • Wearable Tech
    • Other
  • Applications
    • Access Control
    • Cloud Technology
    • Commerce
    • Enterprise
    • Healthcare
    • Identification
    • Internet of Things
    • Law Enforcement
    • Strong Online Authentication
  • Exclusive
    • Interviews
    • Featured Articles
    • Podcasts
  • Companies
  • Events

‘We Are a User Experience and Conversion Company’: Stytch Adds Google One Tap, WebAuthn Support

December 9, 2021

'We Are a User Experience and Conversion Company': Stytch Adds Google One Tap, WebAuthn Support

Stytch continues to raise its profile in the authentication space. The company has announced that its platform now supports Google One Tap authentication as well as biometric authentication via WebAuthn.

The latter appears to come by way of Stytch’s acquisition of Cotter, which was announced alongside the news that Stych had raised $90 million in VC capital through a Series B funding round last month. WebAuthn is a W3C standard developed by the FIDO Alliance that concerns the use of public key credentials to enable passwordless login for end users, including through biometric systems such as the iPhone’s TouchID and Face ID features.

In announcing the new authentication mechanisms, Stytch asserted that WebAuthn is “quickly trending toward ubiquity,” with about 90 percent of consumer devices supporting its authentication mechanisms.

While support for WebAuthn is an important development, Stytch highlighted its Google One Tap support in particular in its announcement, noting that Google One Tap has a strong track record in helping organizations to facilitate conversions. Reddit, for example, has nearly doubled new account creation and returning user conversion since implementing the system, according to Google.

That’s because Google One Tap makes it easy for end users to authenticate. It uses secure tokens to identify users, enabling them to sign in without having to enter credentials or even leaving a given app or site.

Such ease of use is central to the brand that Stytch is trying to build for itself. As CEO and co-founder Reed McGinley-Stempel explained, “Our competitors are authentication companies. We are a user experience and conversion company.”

McGinley-Stempel went on to note that Google One Tap “can be quite difficult” to integrate, explaining that Stytch’s aim is to do this heavy lifting for its clients.

The startup’s other co-founder, Julianna Lamb, echoed the sentiment with respect to WebAuthn. “Although WebAuthn offers multiple benefits, it is typically complex to integrate into onboarding and login flows — but not so when using the Stytch platform,” she explained.

The company’s pitch appears to be working, with Stytch asserting that since July of this year, the number of developers using its platform has gone from 350 to 3,500, and that hundreds of companies are now using it to build products.

Filed Under: Carousel, Industry News Tagged With: authentication, Biometric, biometrics, facial recognition, fingerprint recognition, Google One Tap, mobile biometrics, passwordless authentication, startups, WebAuthn

Related News & Articles

Incognia’s Anti-Fraud SDK Joins Auth0 Marketplace

Apple Alters Autofill Function to Prevent SMS OTP Phishing

Post-COVID Biometrics-as-a-Service Market to Hit $3.6 Billion: Report

Primary Sidebar

Register For the Next Virtual Identity Summit

Register now!

Tweets

Sponsored Links

facetec logo

FaceTec’s patented, industry-leading 3D Face Authentication software anchors digital identity, creating a chain of trust from user onboarding to ongoing authentication on all modern smart devices and webcams. FaceTec’s 3D FaceMaps™ make trusted, remote identity verification finally possible. As the only technology backed by a persistent spoof bounty program and NIST/iBeta Certified Liveness Detection, FaceTec is the global standard for Liveness and 3D Face Matching with millions of users on six continents in financial services, border security, transportation, blockchain, e-voting, social networks, online dating and more. www.facetec.com

FACEPHI is a global leader in Facial Recognition technology and in Mobile Biometrics technologies. With a strong concentration in the financial sector, FacePhi’s product is rapidly becoming a service used by banks all over the world. Its implementation doesn’t just save money, it is also a way to attract clients and build loyalty, while increasing the security of transactions for both the customer and the business. To learn more about FacePhi, visit https://www.facephi.com/en/

Recent Posts

  • Thai Authorities Approve Mobile ID for Airport Boarding
  • New Yoti Solution Ties Biometrics to e-Signatures
  • Kenya’s New President Pushes for Digital ID By Year’s End
  • MDL, Digital ID Gain Momentum in State Efforts
  • Brazil-based Selfie Onboarding Startup Reports 250% Sales Jump, Global Expansion

Footer

  • About Us
  • Company Directory
  • Advertise With Us
  • Contact Us
  • Privacy Policy
  • Terms of Use
  • Archives
  • CCPA: Do not sell my personal info.

Follow Us

Copyright © 2023 MobileIDWorld