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WSO2 Launches New CIAM Solution for Customer-Facing Apps

October 14, 2021

WSO2 is trying to help businesses improve the authentication experience for their end users. To that end, the company has released a new Customer Identity and Access Management (CIAM) solution that makes it easier to add secure authentication capabilities to an existing application.

WSO2 Launches New CIAM Solution for Customer-Facing Apps

The new CIAM offering has been dubbed Asgardeo, and a free version of the platform is now available in an early access form. The software development kit comes with templates for several authentication workflows, as well as no- and low-code options that are based on open identity standards like SAML and OpenID Connect. Asgardeo is also a cloud native solution that can scale to provide coverage for a network of any size.

With Asgardeo, businesses can configure their app to set different security requirements for different situations. For example, they could require an additional authentication factor when someone is signing in from a new device. The platform itself has Single Sign-On capabilities, and supports social logins as well as multi-factor authentication with a number of different factors, including biometrics and passwordless FIDO2 technologies. Meanwhile, the federated identity management features are compatible with a wide variety of Software-as-a-Service APIs.

WSO2 used its older WSO2 Identity Server as its foundation while building Asgardeo. The platform can be used to protect web and mobile applications, and supports the use of custom logos and branding. For its part, WSO2 noted that a positive user experience helps build customer loyalty, and argued that Asgardeo will allow developers to spend less time worrying about app infrastructure and more time focusing on the core service that they want to provide.

“Organizations are accelerating their digital initiatives, but they often lose traction when applications fail to meet the company’s security policies,” said WSO2 CTO Eric Newcomer. “With Asgardeo, enterprises can now encode their security policies and standards to reduce development time and transform security reviews into simple check-the-box exercises.”

Asgardeo is able to detect bots, and allows administrators to manage individual user accounts. Ping Identity has conducted a survey that shows that consumers will abandon online services with a poor customer experience, while BPI Network and CMO have released a similar survey that shows that business will drive customers away if they continue to rely on passwords.

Filed Under: Industry News Tagged With: Asgardeo, Biometric, biometrics, CIAM, Customer Identity and Access Management, FIDO2, IAM solutions, identity and access management, multi-factor authentication, OpenID Connect, SAML, WSO2, WSO2 Identity Server

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