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FIDO Convenes First APAC Marketing Forum

November 3, 2020

The FIDO Alliance is celebrating the successful completion of its inaugural APAC Marketing Forum. The event was hosted virtually, and brought together more than 30 representatives from FIDO member organizations in the Asia Pacific (APAC) region to discuss authentication best practices and marketing strategies moving forward.

FIDO Convenes First APAC Marketing Forum

The informal forum was set up to give members a chance to connect, and to learn more about each other’s markets. Any collaborations that result from the AMF will also advance FIDO’s broader mission to reduce the world’s reliance on passwords, with the Alliance noting that weak and stolen passwords are still responsible for 80 percent of all data breaches.

In the meantime, the FIDO Alliance tried to call attention to some of its recent successes in the APAC region. Several companies have adopted FIDO authentication standards in the past few months, including the Taiwan-Cathay United Bank, Indonesia’s PrivyID, Vietnam’s VinCSS, and Japan’s NTT Docomo and KDDI. Of those, VinCSS is particularly noteworthy because it is the first company in Vietnam to develop authentication servers with FIDO2 certification, while Taiwan-Cathay deployed the FIDO logo in the new version of its app, which went live in August.

The Taiwan Association of Information and Communication Standards (TAICS) and SEMI (Semiconductor Equipment and Materials International) Taiwan also incorporated FIDO protocols into their most recent standards documents. For its part, FIDO organized a successful security key campaign and a 2020 Hackathon in South Korea.

To drive future APAC development, the Alliance indicated that it will host virtual AMFs on a quarterly basis moving forward. It will also release a quarterly newsletter and update its orientation materials with content that addresses the unique concerns of APAC organizations.

The FIDO Alliance is currently preparing for its inaugural Authenticate conference, which is scheduled to run from November 9-20. Like the AMF, Authenticate will be a virtual event.

Filed Under: Industry News Tagged With: APAC, FIDO, FIDO Alliance, FIDO APAC Marketing Forum, FIDO events, FIDO standards, industry events, industry standards, strong online authentication, virtual events

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