The GSMA has renewed its agreement with its various partners in the city of Barcelona. The arrangement extends MWC Barcelona through to 2024, and demonstrates that there is still considerable enthusiasm for the event despite the cancellation of the 2020 show.
MWC Barcelona is one of the world’s premiere mobile technology events, and has historically drawn upwards of 110,000 attendees. Unfortunately, the 2020 edition of the show was cancelled due to public health concerns related to the COVID-19 outbreak. With this latest show of support, the GSMA indicated that it will continue to work with the Host City Parties to ensure that the event (and the local economy) bounce back after the pandemic.
MWC21 is scheduled to run form March 1-4, 2021.
“MWC Barcelona 2021 will be part of the economic recovery process as we exit these trying times,” said GSMA Limited CEO John Hoffman. “By extending through 2024, we are demonstrating our commitment to our ecosystem as well as the Host City Parties and our strong and mutually beneficial working relationship. We are pleased to report that we have had tremendous support and early commitment with many exhibitors for future editions.”
“The City of Barcelona, the region of Catalunya and the country of Spain are essential hubs for innovation, startups and investment,” added Hoffman. “MWC Barcelona, represent significant economic value to the region and job creation.”
The GSMA has offered full refunds to all 2020 ticket holders, while clients can take advantage of a 125 percent credit opportunity over the next three years. In the meantime, the GSMA has continued to advocate for mobile technology. The organization recently released several reports on China’s 5G development, and debunked a conspiracy theory that linked 5G technology to the coronavirus.
MWC Barcelona’s Host City Parties include Barcelona City Council, Generalitat de Catalunya, the Ministry of Industry, Energy and Tourism, Fira de Barcelona, and Tourism de Barcelona.