Tinder, the online dating platform, has found a novel use for biometric technology. The company has announced a new “Photo Selector” feature that looks through a user’s selfie photos and picks the one deemed most likely to attract matches in the dating app.
Tinder says it has been testing the system since last August, and is now preparing for a US rollout. Users are asked to take a selfie, and to grant the app access to their phone’s photo gallery. It then finds the best pictures for use on the app, and asks the end user to make the final selection.
It’s the latest example of Tinder’s enthusiasm for biometric technology, which so far has been leveraged for security purposes. Tinder first introduced selfie-based identity verification in the spring of 2023 with its “Photo Verification” feature, which used facial recognition to compare a user’s video selfie to their profile photo, ensuring that users looked like their uploaded pictures.
More recently, Tinder piloted a similar “ID Verification” system in Australia and New Zealand. Earlier this year, the company announced that this tool would be extended to the UK and Brazil by the spring and to the US and Mexico by summer. The system uses facial recognition technology to match users to their physical IDs, such as a driver’s license or passport.
The expansion aims to enhance user safety and reduce catfishing scams by ensuring that users’ appearances match the photos on their profiles. Those who complete both the ID Verification and Photo Verification steps will receive a blue checkmark on their profiles.
American users, meanwhile, should be able to start leveraging AI for more matches later this month.
Source: Engadget
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(Originally published on FindBiometrics)
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