Yubico has appointed two new executives to its team and has a new member on its advisory board, the company has announced.

Jeff Kukowski is Yubico’s new Chief Revenue Officer. He comes to the company from SecureAuth, which he helmed as CEO and Board Director from 2015 to 2018. Bill Rule, meanwhile, joins Yubico as its new SVP of Global Supply Chain, coming to the company from a previous role as the Global Supply Chain VP of Aruba, a Hewlett Packard Enterprise company.

As for the latest member of Yubico’s advisory board, Chad Kinzelberg brings his expertise from his work leading business development efforts at Palo Alto Networks in the buildup to its very successful IPO.

In a blog post announcing the appointments, Yubico CEO Stina Ehrensvard framed them as a part of a larger growth phase for the authentication solutions specialist and the broader industry. “The authentication industry is in a period of hypergrowth and Yubico is positioned at the forefront,” she said. “With nearly 81% of breaches resulting from phished or stolen credentials, and password resets costing companies upwards of $12M a month, the need for strong, hardware-backed authentication is growing globally.”

Yubico’s approach to authentication revolves primarily around the use of security keys that can be plugged into a computer or wirelessly paired with a mobile device via Bluetooth, verifying that a user is physically present at a given device. The company unveiled its newest product lineup at this year’s CES, and recently began the public preview of its Yubico Login for Windows Application.