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Cerence Furthers Integration of what3words Navigation System

July 28, 2020

Cerence has strengthened its support of what3words in an effort to provide drivers with better navigation technology. In that regard, what3words is an addressing system that assigns unique three-word codes to real-world geographical squares that are three meters on each side.

Cerence Furthers Integration of what3words Navigation System

The speech recognition capabilities of Cerence Drive will allow drivers to input those three-word addresses with simple voice commands. The in-car system will then find the address and guide the driver to their desired location.

The increased integration of Cerence and what3words’ respective platforms will support a number of different applications, including delivery services and emergency response. It will also allow the two companies to deliver services in more languages. The joint solution is already available to Tata Motors drivers in India, and to Mercedes-Benz owners whose vehicles have been outfitted with the MBUX smart car platform. MBUX is built with Cerence technology.

“Navigation has always been one of the core use cases for voice technology in the car, and it’s often one of the first tests of the automotive assistant,” said Cerence EVP and Core Products General Manager Stefan Ortmanns. “Simplicity and accuracy are key for drivers to feel confident, and what3words’ approach helps us deliver that experience to our customers.”

“As we begin offering car manufacturers the opportunity to embed what3words offline into their navigation systems as well as through the cloud, we’ve been delighted to strengthen our consumer app and emergency service products by adding Cerence’s voice recognition service,” added what3words CEO Chris Sheldrick.

Cerence has consistently tried to highlight the conversational capabilities of its in-car voice assistants, especially since the June launch of its new Cerence Studio development platform. what3words, meanwhile, released a new Voice API back in January.  

Filed Under: Industry News Tagged With: AI, Artificial Intelligence, automotive navigation, automotive solutions, Cerence, navigation, speech recognition, voice interaction, voice interfaces, what3words

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