Cerence is once again highlighting the conversational utility of its new Cerence Studio solution. Cerence Studio debuted earlier this month, and is being pitched as a development platform that will make it easier for automobile manufacturers to customize their in-car experiences.

To that end, Cerence argues that talking to a voice assistant built with Cerence Studio will feel more like talking to a real human being with a natural flow of conversation. Drivers will be able to change the subject from navigation to the weather without needing to input a specific voice command, and trust that the voice assistant will still be able to follow their train of thought. In that regard, Cerence notes that humans rarely use one singular phrase to convey meaning to other humans, so an AI that will only function with exact grammar will inevitably feel unnatural.

According to Cerence, the car interface itself will also sound more natural, and less like a robot. The AI is able to provide witty and informative responses that are relevant to the current context, and even tell jokes that are appropriate to the current situation.

Cerence Studio’s natural language technology is available in more than 25 different languages. The company recently provided the conversational AI tech for Ford SYNC 4 and Audi’s AI assistant, and has made significant inroads in China since the launch of its localized Cerence ARK  solution.