Cerence Reaffirms Smart Car Partnership with Mercedes-Benz

Cerence Reaffirms Smart Car Partnership with Mercedes-Benz

The automotive AI specialist Cerence has reaffirmed its development partnership with Daimler. The two companies have worked together to create the Mercedes-Benz User Experience (MBUX) multimedia system, a conversational AI platform that first appeared in the Mercedes-Benz A-Class in 2018.

The partnership itself was originally forged while Cerence was still under the Nuance Communications umbrella. The latest announcement indicates that the two companies are eager to continue their arrangement now that Cerence has become an independent entity

“MBUX has been a significant step forward in the industry,” said Cerence CEO Sanjay Dhawan. “We are incredibly proud of our work with Daimler as Nuance Automotive, and now as Cerence, we’re more committed than ever in helping Daimler transform the world of mobility.”

The MBUX smart car platform allows drivers to use “Hey Mercedes” to interact with the vehicle and issue vocal commands. The conversational AI tech will learn user preferences and become more responsive over time.

Daimler is not the only company currently taking advantage of Cerence’s voice capabilities. The company recently partnered with Wuling Motors in Indonesia, and previously teamed with BMW while it was still operating as Nuance Automotive.

Mercedes, meanwhile, showcased its “Hey Mercedes” tech with an AR exhibit featuring Sloane Stephens during the U.S. Open in August.